25 Apr

The Beer Sisters help us think outside the bottle (or can) in our first-ever label competition

  • April 25, 2019
  • Blog

It was another long winter, but we’re at the finish line. Up next? Patio season! Canadians are throwing off their down coats and meeting over beers, but which brews will they choose? Whether they know it or not, their choices will be, at least in part, due to packaging. Beer labels communicate so much about the product, company, and brand—it’s an integral part of the beer drinking experience!

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04 Apr

Producing the best premium look for health and beauty products

  • April 04, 2019
  • Blog

Imagine yourself in a drugstore. Think about the magazine racks, the medicine aisle, and the seasonal gifts section. Now imagine the shelves of health and beauty products—visualize the rows of lotions, cleansers, gels, and tints. Did you notice a difference? Chances are, even in your mind’s eye, you imagined a section separated both by physical features like an enclosed space and by visual cues like the style of packaging.
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