13 Mar

Wine labels that #OwnTheShelf at LCBO

  • March 13, 2017
  • Blog

Two of the Lorpon Labels leadership team, Jeff Sommer, VP Business Development and Murray Ditchburn, VP Sales, went on a ‘field trip’ to Ontario’s liquor store, the LCBO, last week to see which wine labels grabbed their attention and simply #OwnTheShelf.  Here is a summary of what they found.

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14 Dec

Use semi-automatic label applicators to showcase your best bottles

  • December 14, 2016
  • Blog

At Lorpon Labels, we can first-hand attest to how bottle applicators are a great cost-saving tool that benefit not only us—the labelers, but also you—our clients. While the initial investment into a bottle labeler may seem steep, if you’re looking to invest in one yourself, it pays off (literally) in the reduction of extra labour costs over time. In addition, a labeler’s speed and accuracy are top notch, resulting in up to 1,200 bottles labeled per hour with precise placement. It can also place front and back labels on the same bottle, as well as clear labels, allowing you to achieve that “no-label” look.

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29 Sep

The new trend for beer: Pressure-sensitive labels

  • September 29, 2016
  • Blog

Ontario’s craft beer industry is hopping! With more and more competitors bubbling to the surface, your beer can’s label is one of your most effective marketing tools. Rise above your competition with an eye-catching, pressure-sensitive (PS) label.

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12 Aug

Label Adhesives Cheat Sheet

  • August 12, 2016
  • Blog

Feeling overwhelmed by the hundreds of adhesive formulas available on the market from various label stock suppliers? Check out this adhesives cheat sheet.

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01 Jun

Large rewards from a small label manufacturer

  • June 01, 2016
  • Blog

As a business owner, you know how important brand recognition is for your business. Showcasing your company with excellence across all of your products is imperative to how both current and prospective clients will recognize you. And, the quality in which you present yourself, is what can ultimately set your product ahead of the competition on store shelves. When choosing a label manufacturer for your business, you may consider both big-brand and small- to medium-size producers. Let’s compare.

 

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23 Feb

Label adhesive primer: When to use different types of adhesives

  • February 23, 2016
  • Blog

Deciding which adhesive to choose is a regular conversation that happens with our clients. Our approach involves diving deep to understand the unique requirements of each application. There are literally hundreds of adhesive formulas available on the market from various label stock suppliers, and our team is prepared with a series of questions to help narrow down the list. From there, we come up with a recommendation or a short list of label constructions that can be tested under end-use conditions. As each application is often unique, testing label constructions under the exact conditions they will be used is important. Read on to find out how our team determines the correct adhesive.
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26 Nov

Add some style to your label!

  • November 26, 2015
  • Blog

Today, consumers have so many choices and brands have unprecedented pressure to make their product own the crowded shelf.  So what makes a consumer pick up one product on the shelf over another, the so called “moment of truth”?  Right now differentiation is the buzz word brand owners’ use, and to achieve this they are relying on a variety of new inks and coating technologies to enhance the decoration of their packaging. There are a broad range of options for decoration, however, choosing which effect to use can be a challenge.  To help make sense of the options available, here are the top 3 most commonly leveraged.

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27 Oct

Myth #2: All digital print technology is the same

  • October 27, 2015
  • Blog

In the world of digital print, the technologies aren’t “one size fits all.” There are significant differences in print output, as a direct result of which technology is used. These include various forms of inkjet, thermography, electrophotography and electrostatic printing, with the two most common technologies being electrophotography and inkjet.

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